If you are conducting a qualitative analysis you are likely to wish to use at least some original material.
For instance, data that you will use for your secondary research project has been collected by researchers who are likely to have had years of experience in recruiting representative participant samples, designing studies, and using specific measurement tools.
There are a range of documents that already contain research data that you can analyse. Dissertations, thesis and essays. The benefit of using these sources is that they are easily accessible and there is no associated financial cost of obtaining them. You might ask how useful certain concepts or theories are for understanding particular patterns of behaviour.
Business and organisations throughout the world have their employees or an external research agency conduct primary research on their behalf to address certain issues. Thus, you can also deal with longitudinal data, which may allow you to explore trends and changes of phenomena over time.
Use research that has already been conducted to illustrate that you know your subject well. Your research methods tutor can give you further information on these types of data, but here are some common quantitative data collection methods and their definitions: Self-completion questionnaires A series of questions that the respondent answers on their own.
This might entail content analysis of newspapers, magazines, video or other media over different time periods. Low Advantages of secondary research Whatever type of research you are conducting, always be aware of its strengths and limitations.
In your own research, you may thus be looking at whether there is a correlation between smoking and drinking among this population. These questions demand primary or secondary analysis of data. Key Questions Does the data required to answer your question already exist or will you have to generate your own data?